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Britney Spears on her new perfume

Britney PR Shot High Res.jpg

How did you decide to name your new fragrance Private Show?

The name is tied into my new music which I’ve been working really hard on and am excited about – I can’t wait for my fans to hear it!


How would you describe the smell of Private Show and what are your favorite notes?

The scent is addictive, uplifting and very sexy.  We included some of the yummy flavours I love like Nectarine, Whipped Crème Coffee and Dulce de Leche.  We also added some amber and musk to give it a bit of sex appeal.

What was your favourite part of shooting the new fragrance ad?

I loved being able to dance – it’s one of my favourite things about being a performer and I’m so happy I get to celebrate that with this new fragrance ad!

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How does the ad concept relate to the scent?

I love the idea behind the ad concept because it gives my fans a peek at what happens before the lights come on each night.  Our rehearsals are like the show before the show!

What are your make-up bag essentials?

L’Oreal Mascara, MAC lipstick, It’s a 10 Miracle Leave-In Product, Elizabeth Arden Eight Hour Cream, and of course, my new signature scent, Private Show.

What is your must-have for rehearsals?

Water of course to stay hydrated and an iced coffee!  Most of the time decaf just love the taste and smell – that’s why I included it as a fragrance note in Private Show!

What is your favourite part about performing?

There is no better feeling than walking out onto the stage to perform and hearing your fans go crazy – it’s such a rush!  I also really like all of the costumes – they’re all so beautiful and what girl doesn’t love playing dress up!

Private Show BRITNEY SPEARS™ will be available at Farmers, selected pharmacies and department stores from 5 September 2016.


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